Fractional Marketer with a background in design, strategizing & executing across branding, websites, content, email, & growth.

Hi, I’m Caite

Marketer + Creative

I help early-stage companies grow by connecting strategy, storytelling, and execution. My work sits at the intersection of growth marketing and creative, where I build lifecycle programs, retention strategies, brand identities, websites, and digital experiences.

I’m a marketer at heart, but I’ve always been a builder. I bring ideas to life through thoughtful strategy, compelling design, and campaigns that help brands connect with their audiences and grow.

See My Work  ↓

Selected Works

Lucy
Growth strategy and website design for a fast-growing nicotine alternative brand.

The Lead Summit
Large-scale event creative. Print + digital assets supporting a conference and main brand.

Revival Ceramics
Brand development and visual direction for a growing ceramics studio’s rebrand.

Companies I’ve Built With

Let's build something
worth talking about.

caitlyn.opfer@gmail.com
Get In Touch